Chapman Grove

Industry  Food + Beverage / Retail
Scope  Brand Creation / Packaging Design / Illustration
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A premium wine producer in the Margaret River region of Western Australia this winery came to us with a growing reputation for excellent mid-priced wines yet their labels were not doing the contents of the bottle justice.
 

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Created to be an approachable, unpretentious and distinctive range of wines, our brief was to attract the sophisticated consumer driven by quality not price whilst conveying the idea of the grove of trees on the property after which the winery was named.

We created a striking, decorative illustration and knowing they had dogs who would guard the vines by chasing the birds around, there was no way as avid dog lovers, that we were not going to get a dog in there somewhere. Classic cues paired with contemporary typography, Chapman Grove has since gone on to gain much broader distributorship including beverage giant, Dan Murphys, and have collected a whole swag of awards along the way!

These guys also produce Dreaming Dog wines (yep, more dogs) and the highly awarded Atticus Wines. We designed both of those labels too, so do check them out!

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Chapman Grove has been rated Red 5 Star Winert in James Halliday's Australian Wine Companion since 2011.
The wines have been awarded 4 Trophies, 3 Top Gold, 3 Gold, 8 Silver and 39 Bronze Medals.
Chapman Grove has been rated Red 5 Star Winery in James Halliday's Australian Wine Companion since 2011.
The wines have been awarded 4 Trophies, 3 Top Gold, 3 Gold, 8 Silver and 39 Bronze Medals.
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