Thomas Meihofer Jewellery Design

Client Thomas Meihofer
Industry Retail, Arts

More than 25 years ago, after working for a leading Perth jeweller, Thomas Meihofer decided to go it alone and open his own shop. He approached us to ‘tweak’ his existing identity... we just couldn’t do it. 

Thomas is an outstandingly talented jeweller with a great individual aesthetic. We knew that his existing identity wouldn't help him succeed in his new venture. So instead, we started from scratch and created an identity to fit Thomas’ creative style with a memorable twist uniquely fitting to his name. He was ecstatic with the result and hasn’t looked back.

25 years on much has changed and progressed. His shop is still a success, his unique work is awarded internationally and commands a premium. Yet, his brand identity remains the same and it still fits perfectly. That’s the way good design should be!

"Firstnature's work on our identity has proven to be of enduring quality and a great investment into our company's future. Great work, thank you!"

Thomas Meihofer

Scope

Branding
Packaging
Print

Objectives met